A Simple Reframe for Abundant, Effortless Content Creation

Writer’s block is 100% discretionary

Treat creative output like poop.

Remember how proud you were of your “creations” as a toddler? When you were potty trained, your parents applauded every “masterpiece” you produced. Being praised for something effortless to make that felt good to unload was heart-warming.

You no longer expect applause every time you go to the bathroom.



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Mariko O. Gordon, CFA

Mariko O. Gordon, CFA


Built $2.5B money mgmt biz from scratch. Coaching badass women to build & love their businesses, manage their finances, and make sure the thrill is never gone.